What alternative health

practitioners might not tell you






Ask for evidence




Keep Libel out of Science


free speech is not for sale 165




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"The terms efficacy and effectiveness are frequently used in the medical literature. Seemingly similar in meaning, they express distinctly different concepts." Max H. Pittler and Adrian R. White, Associate Editors and Research Fellows, University of Exeter, UK, Focus on Alternative and Complementary Therapies [FACT]